The last few years have seen a dismal parade of brand-extension movies for toy companies like GI Joe and Battleship that barely deserved the digital space they occupied in some projection booth’s server. Now, a pleasant surprise: the anarchic, play-centric The Lego Movie, which could just be that Holy Grail of the family film: Fun for all ages.
It’s playing now pretty much everywhere. My review is at PopMatters:
The Lego Movie isn’t exactly calling for open rebellion against the corporate toy complex that provides its title: it means to sell interlocking plastic blocks. But in a world of cloud server-scheduled childhoods, proposing that kids should be left alone to play however they damn well feel like it seems at least mildly rebellious…
Here’s the trailer: